PacSun clothing RFP'ed Parsec seeking a partner to raise awareness of their brand and clothing styles. Pitched as a shoppable ad, I combined elements of carousel and hotspot interactions to bring dozens of featured apparel pieces to a single unit. Starting in a center panel (#4 of 7 total), the carousel feature enables a "left for men's wear" / "right for women's wear" interface. The hotspots provide additional detail on individual articles with custom product links. With a laundry-list of unique destination URLs, click tags were defined within Parsec's console management tool, passed through to the ad unit's tag and applied dynamically to the creative with JS.